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Masterpiece Home Builders
The problem: Their old site was losing them leads. A dated black-and-gold design with clip-art icons made a licensed Phoenix contractor look unestablished. Visitors left before ever requesting a quote.
The solution: I redesigned it from the ground up—cinematic hero imagery, streamlined navigation, and clear calls-to-action that actually convert visitors into quote requests.
Results
- Page load time cut from 8s to under 2s
- Quote requests increased after launch
- Lighthouse performance score: 95+
- Mobile bounce rate dropped significantly
What changed
- Full visual overhaul replacing dated black-and-gold template
- Cinematic hero section with high-end property photography
- Navigation streamlined from 6 tabs to a focused 4-page structure
- Prominent quote CTA and phone number added to the header
“Dante delivered exactly what we needed. The new site looks professional and we’re getting more quote requests than ever.”



